by Ian Cumming | Content Producer, CLICKON
Filmmaking is expensive.
However, it’s safe to say that there has never been a better time to turn your marketing department into part-time filmmakers, thanks to the digital revolution. Cameras are now smaller, more powerful than ever, and editing software is increasingly user-friendly. Heck, there was a film shot on an iPhone 6 that screened at the Sundance Film Festival in 2015!
Here are the 5 Best Cameras for your marketing teams when budgets really are an issue.
5) BlackMagic Pocket Cinema Camera $1000
The Pros: Shoots 1920×1080 directly to ProRes and RAW, Light weight and small size, comes with Davinci Resolve
The Cons: Checking your focus is a b****, Poor Battery Life, and Tiny LCD Screen
Bottom Line: Great Camera for the traveling filmmaker.
4) GoPro Hero 4 Black $400
Pros: Small size, 4K, 120FPS for Slow Motion, Time Lapse Features, User-Friendly, Durability
Cons: Battery Life, Low-Light Performance, Cost of Accessories, Software Glitches, SD Card recognition.
Bottom Line: Best action camera out there with a plethora of cool features.
3) Canon T5i $700
Pros: EF Lens Selection, Flip-out LCD, High ISO capabilities, Great video and photo quality.
Cons: Touch Screen might not fit for everyone, Auto-Focus points can be annoying, Lack of Shooting Features
Bottom Line: Canon continues to deliver great camera bodies, and the T5i is no exception.
2) Nikon D7100 $900
Pros: 1080P 60/24FPS, 24MP Stills, Comfortable to use
Cons: Can’t record ProRes or RAW, Noisy at High ISO, Poor Low Light
Bottom-Line: Great value for a solid Nikon DSLR
1) Panasonic GH4 $1499
Pros: 4K at 24p, Small Size, Fast Auto-Focus,
Cons: Micro 4/3 Mount might not appeal to some, tracking AF, Intimidating exterior controls
Bottom Line – The Panasonic GH4’s video capabilities and small size make it the best bang for you buck!